Dezeen is one of the most influential online design magazines. With over 1 million followers on Instagram and 2 million visits a month it has been shaping the opinion of the design world for the past decade. Creating trends, pointing the emerging design “stars”, the magazine has responsibility to foster gender equality and refrain from bias. For a long while, I have had a feeling that materials featured on dezeen underrepresent female designers. This years Milan Design Week was a trigger to truly verify it.
We have followed dezeen’s Instagram account and their coverage of Milan Design Week for the past 48 hours. Gender bias seems to be systematic. Please see the visual analysis of their feed below.